WestJet hosted almost 1,000 local residents to a Snowflake Soiree.

A Christmas miracle for Fort Mac

For the fifth year in row, WestJet released its annual tear-jerker Christmas video and this year they stayed close to home.



An Albertan community in desperate need of a little magic, got a well-deserved Christmas miracle – thanks to WestJet.

For the fifth year in row, WestJet released its annual tear-jerker Christmas video and this year they stayed close to home.

WestJet went into the community for Fort McMurray and concocted a special surprise for families devastated by the May 2016 wildfire that saw the entire city evacuated.

“This year, we wanted Christmas to mean just a little bit more for the residents of Fort McMurray,” said Richard Bartrem, WestJet vice-president of marketing communications.

“WestJet is deeply connected to the community, which is why we wanted to show them how much we care. We were at the airport the day the fire hit town, and several WestJetters also lost their homes. This year’s Christmas miracle was an opportunity for WestJet to do what we do best – help connect a community, celebrate the season and bring a smile to peoples’ faces.”

WestJet hosted almost 1,000 local residents at a Snowflake Soiree at the end of November for a night they would never forget.

The party was full of surprises for families, including a variety of crafting activities, a performance by Canadian music superstar Johnny Reid and the of course the biggest surprise of all – special white boxes that floated down from the sky.

Each gift box contained personalized family portraits in a Christmas ornament and – WestJet flight vouchers for the entire family.

“I think it’s important for myself, all the people here, for the rest of the world, to show Fort McMurray that we care,” said Reid. “And that even in our darkest times, there are people out there that are going to show up and show them light, love and support.”

Among the Snowflake Soiree guests were seven families who received special gifts from WestJetters who heard the families’ stories and wanted to help by giving their own irreplaceable items.

These included an heirloom watch from the Second World War, a special snowboard and a childhood book with an encouraging message. View the families’ stories here.

“We know this will be a difficult Christmas for the community,” said Bartrem. “It’s important for us to show the people of Fort McMurray they are not forgotten.”

If you need a good cry today, Christmas Miracle: Fort McMurray Strong may be just for you.

 

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Langley school board chair is replacement candidate for NDP

Megan Dykeman declares as the New Democrat hopeful for Langley East

Mike de Jong seeks another term as MLA for Abbotsford West

Incumbent Liberal candidate was first elected to the legislature in 1994

Langley City council resumes virtual meetings after an attempt to resume in-person hearings didn’t go well

COVID-19 safety steps of Plexiglas dividers made it hard for members of council to hear each other

Langley students mark Orange Shirt Day

Sept. 30 initiative aims to raise awareness about government-run residential schools

B.C. counts 125 new COVID-19 cases, up to 1,284 active

No new deaths or health care facility outbreaks

Health Canada green-lights rapid COVID-19 test

Health Canada approved the BCube test from Hyris Ltd. in the United Kingdom Sept. 23

FINLAYSON: COVID-related job losses concentrated in urban areas… especially Metro Vancouver

The biggest job losses, in absolute terms, have been in Metro Vancouver

Is it time to start thinking about greener ways to package cannabis?

Packaging suppliers are still figuring eco-friendly and affordable packaging options that fit the mandates of Cannabis Regulations

Join Black Press Media and Do Some Good

Pay it Forward program supports local businesses in their community giving

6 puppies rescued in mass seizure on Princeton farm die from illness: BC SPCA

Of the 97 distressed horses, cats and dogs seized, most of the puppies suffered from parvo

Action demanded over death of First Nations youth in Abbotsford group home

Family and Indigenous organizations push for thorough investigation

U.S. boater fined $1,000 for violation of Quarantine Act

49-year-old man entered Canada to visit girlfriend in Surrey

More sex abuse charges laid against B.C. man who went by ‘Doctor Ray Gaglardi’

Investigators now focussing efforts on alleged victims within the Glad Tidings Church community

Most Read