ABA president Jodi Steeves, said the Cruise-In offers much-needed exposure to Aldergrove and its budding businesses. (Sarah Grochowski photo)

ABA president Jodi Steeves, said the Cruise-In offers much-needed exposure to Aldergrove and its budding businesses. (Sarah Grochowski photo)

Aldergrove businesses getting revved up for Cruise-In

Sunny skies and increased car turnout expected to produce even better outcomes at charity car show

For the third year in a row, Aldergrove residents and business owners can expect crowds of 50,000 to pack in the Fraser Highway drag between 264 and 272 Streets.

Street banners are already up for the mile-long car show with lineups of classic cars, hot rods, marketplace vendors, customs, and other popular features.

Langley Good Times Cruise-In vice-president Bruce Pihan, is excited for the event to park in town Sept. 7, and rev up business locally.

“We inform restaurants and to prepare more staffing and food every year. The event brings more money into Aldergrove,” Pihan elaborated.

And the Aldergrove Business Association (ABA) “has greeted us with open arms,” Pihan emphasized.

ABA president Jodi Steeves has designed a Cruise-In information package to be distributed to local business owners, to help them prepare for the large-scale event.

“It will be helpful for them to know where parking is, bathrooms, and first aid, in order to direct Cruise-In guests to their desired locations,” Steeves explained.

READ MORE: 2018 Aldergrove Cruise-In a success

There’s even a possibility of locals wearing a special ABA Cruise-In shirt if they decide to volunteer amidst the thoroughfare. 

Steeves, a real estate agent, is encouraging shop owners to clean storefront windows and facades in order to garner more attention from visitors – for a possible return visit to Aldergrove after the event.

She’s also suggesting restaurants offer “grab-and-go” food options that show-goers can purchase in between events.

Much like the popular In-N-Out that will be stationed in front of Re/Max Aldercentre Realty at 26641 Fraser Hwy. on Saturday, which comes in from the U.S. and sells out every year.

As early as 7 a.m., Aldergrove Legion secretary manager Madeline Roach saw patrons lined up for food tickets in front of the pop-up shop last year.

In 2017 – the Cruise-In’s first year in Aldergrove – a Langley Township survey estimated $311,000 in net improvements for local businesses from the event.

Last year, 20 Aldergrove business owners took a detailed ABA Cruise-In survey. The majority, whether or not they felt they garnered profit from the event, were in favour of it returning again next year.

This year, Veronica’s Gourmet Perogies plans to set up tents and chairs “for people to sit outside” and indulge at 2989 272nd St., said owner Veronica Cave.

“We’re gonna start at 10 a.m. and go until 4 p.m. serving our cheese and deluxe perogies, with grilled onions and sour cream, she said.

The store’s new perogie mascot will even make an appearance at the Cruise-In, walking down Fraser Highway, directing hungry show-goers to their location.

Dog Gone Beautiful Smiles, a new local pet grooming business located at 27159 Fraser Hwy., plans to hand out bandanas to dogs during the event.

Brick Alley Bistro owner and chef Rebecca Olfert, plans to open her restaraunt earlier, at 7 a.m. , and adapt her menu to butter chicken poutine, pulled pork, chili and more street friendly food oftions so people “can come in and leave again to go look at the cars.”

In the previous years, the Cruise-In has amounted to a “fun” and “busy” day at the bistro.

“It gives people a reason to come who may not otherwise come,” Olfert said.

If all goes as planned, Aldergrove shops stand to benefit yet again from one of the largest Langley events being held in town.

“The Cruise-In provides Aldergrove with much-needed exposure,” Steeves said. Visitors are able see what this small town has to offer, which includes incredibly friendly people, she finished.


Langley Good Times Cruise-In: People make it possible


Charities ‘so’ grateful for Cruise-In

Just Posted

Walnut Grove Secondary hosted a Terry Fox run on school grounds on June 4, 2021 in support of the Canadian icon’s foundation. Students ran a course on campus where they stopped at six stations to compete in a variety of challenges. (WGSS/Special to Langley Advance Times)
PHOTOS: Terry Fox run challenge amounts to $27,000 raised by Walnut Grove students

Local teacher pledged $25 donation for every student victory during student-teacher challenge

(Special to Langley Advance Times)
TRAFFIC: Crash on 200th Street in Langley

Emergency crews are on scene

Last year, strata president Rob Parker and his fellow owners were facing huge increases. This year, rates are down somewhat and owners are breathing a little easier. (Langley Advance Times files)
Strata insurance costs retreat after devastating spike in 2020

Many condos and townhouse complexes are getting a break after record hikes

Principal Chris Wejr and vice principal Mark Touzeau of Shortreed Elementary got all dressed up for their students in a tacky tourist greeting on Friday morning. (Michelle Greer/Special to The Star)
VIDEO: Tropical tacky tourists vacation at Shortreed Elementary

Staff dressed up on Friday morning and greeted students with grass skirts, sunglasses, and smiles

Otter Co-op. (Aldergrove Star files)
Co-op Community Spaces rebuilding community connections

Co-op is providing $1 million in funding for local projects as COVID-19 reopening gets underway

The border crossing on Highway 11 in Abbotsford heading south (file)
VIDEO: Western premiers call for clarity, timelines on international travel, reopening rules

Trudeau has called Thursday meeting, premiers say they expect to leave that meeting with a plan

Cover of the 32-page Surrey First Peoples Guide for Newcomers, created and compiled by Jeska Slater.
New ‘Surrey First Peoples Guide for Newcomers’ seeks to ‘uplift and amplify’ voices

32-page guide launched Tuesday by Surrey Local Immigration Partnership (LIP)

West Coast Duty Free president Gary Holowaychuk stands next to empty shelves inside his store on Tuesday (June 15). (Aaron Hinks photo)
Revenue down 97% at Surrey duty free as owner waits for U.S. border to reopen

Products approaching best before dates had to be donated, others destroyed

St. Joseph's Mission site is located about six kilometres from Williams Lake First Nation. (Photo submitted)
Williams Lake First Nation to search residential school site for unmarked graves

St. Joseph’s Mission Indian Residential School operated from 1886 to 1981

Cannabis bought in British Columbia (Ashley Wadhwani/Black Press Media)
Is it time to start thinking about greener ways to package cannabis?

Packaging suppliers are still figuring eco-friendly and affordable packaging options that fit the mandates of Cannabis Regulations

Tuesday’s Lotto Max draw went unclaimed. (Photo courtesy of BCLC)
Tuesday’s Lotto Max draw went unclaimed. (Photo courtesy of BCLC)
Lotto Max jackpot goes unclaimed again

42 of the 64 Maxmillion prizes of $1 million were won, the majority were sold in Ontario

FILE - This July 6, 2017 file photo shows prescription drugs in a glass flask at the state crime lab in Taylorsville, Utah. (AP Photo/Rick Bowmer, File)
Contaminants in generic drugs may cause long-term harm to DNA: B.C. researcher

Scientist says findings suggest high volume overseas facilities require strict regulation

Restaurant patrons enjoy the weather on a patio in Vancouver, B.C., on April 5, 2021. THE CANADIAN PRESS/Jonathan Hayward
Labour shortages, closed borders major obstacles to B.C. restaurant, tourism restarts

Industry expert says it won’t start to recover until international travellers can visit

(Black Press Media file)
Dirty money: Canadian currency the most germ-filled in the world, survey suggests

Canadian plastic currency was found to contain 209 bacterial cultures

Most Read